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IDENTIFY WHAT MAKES YOU PERFORM

NOT JUST HOW,

BUT WHY

  • Coaching starts with understanding who you are as an athlete - your natural strengths, your biggest opportunities for growth, and the patterns that shape how you respond to training. Athletes often underestimate their own potential, and my role is to help bring that potential into focus and develop it with purpose. Growth comes from clarity, intention, and a willingness to understand your own tendencies as an athlete, supported by sound scientific evidence.

  • Science and data aren’t the whole story to an athlete’s success. Athlete feedback, mental state, and personal experience matter just as much as numbers. Every athlete responds differently, and data only becomes powerful when it’s paired with real conversations, honest check-ins, and a deep understanding of what makes each person tick. Your plan evolves not only with what the research suggests, but with how you feel, adapt, and grow.

    This is coaching rooted in identity, guided by reliable data, shaped by meaningful feedback, and built for sustainable growth - for both the athlete and the coach.

  • With a background in data science, I study best practices, evaluate emerging research, and vet information for validity before applying it. Training adjustments are made with the same discipline as any good experiment - testing, reviewing outcomes, and refining with purpose.

  • I work with trusted partners across the endurance sports industry to extend additional benefits to athletes. Through collaborations with bike fitters, performance labs, aero testing providers, and apparel brands, athletes may receive discounted access to services and products that support their training and development.

  • On top of coaching, I offer consulting services such as aero testing, gait analysis, nutritional guidance, and more.

ID Performance is built on a simple idea: every athlete has a unique story — and your training should reflect that.

Performance isn’t just about intervals, watts, or mileage; it’s about identity. It’s about learning what fuels you, what challenges you, and what helps you grow.

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Learn More About My Services

Contact ME

Ready to explore what makes you perform? If you have questions about my philosophy, coaching options, or anything in between, send me a message. I’ll reply within 48 hours.